{"id":7684,"date":"2019-05-16T12:19:46","date_gmt":"2019-05-16T16:19:46","guid":{"rendered":"https:\/\/www.jcsteele.com\/staging\/7740\/?p=7684"},"modified":"2019-05-17T11:01:16","modified_gmt":"2019-05-17T15:01:16","slug":"a-customer-interrupted-my-presentation-at-aistech-2019-and-it-was-a-good-thing","status":"publish","type":"post","link":"https:\/\/www.jcsteele.com\/staging\/7740\/a-customer-interrupted-my-presentation-at-aistech-2019-and-it-was-a-good-thing\/","title":{"rendered":"A customer interrupted my presentation at AISTech 2019 \u2014 and it was a good thing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row][vc_column][vc_single_image image=&#8221;7685&#8243; img_size=&#8221;full&#8221; style=&#8221;vc_box_shadow_border&#8221; onclick=&#8221;link_image&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]AISTech is a special conference for Steele. It\u2019s where we launched our joint venture with TMS International five years ago and it\u2019s always packed with professionals committed to a sustainable steel industry.<\/p>\n<p>So I was honored when I was asked to present on our technology and how it complements sinter \u2014 but I was blown away when a customer who uses Steele extruded briquettes stood up before the Q&amp;A and recommended our stiff extrusion solutions to his fellow steelmakers.<\/p>\n<p>The customer, in management with a leading Indian steelmaker, talked about his relationship with Suraj Products Limited (SPL), a company that\u2019s been a Steele customer since 2012. He spoke up because he believes in our technology and its value for mills who want sustainable production.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]\n<h4>Here\u2019s what he said about stiff extrusion<\/h4>\n<p>This industry professional runs his company\u2019s ironmaking division and oversees multiple high-volume blast furnaces. He told my audience that his furnaces are successfully charging all the extruded briquettes produced at Suraj Products Limited.<\/p>\n<p>When people asked about the size of his furnaces and percentages, he confirmed that they\u2019re charging between 3-5% in a high-volume furnace with great success.\u00a0 The carbon content in the extruded briquettes has helped the mill cut costs by supplementing imported carbon from Australia.<\/p>\n<p>In the following discussion, some of his peers noted that their blast furnaces are 100 times larger than the furnaces at Suraj Products Limited. The steelmaker noted that his furnaces are as big as theirs and have no issues.<\/p>\n<p>It\u2019s one thing to hear how amazing stiff extrusion is from someone who wants to sell you extruders. A spontaneous, heartfelt testimonial from a customer is something else entirely. This steelmaker was recently recognized for running blast furnaces with industry-leading coke and carbon rates, which means they were already super-efficient.<\/p>\n<p>And now they\u2019re improving on those benchmarks.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7709&#8243; img_size=&#8221;full&#8221; style=&#8221;vc_box_shadow_border&#8221; onclick=&#8221;link_image&#8221;][vc_single_image image=&#8221;7705&#8243; img_size=&#8221;full&#8221; style=&#8221;vc_box_shadow_border&#8221; onclick=&#8221;link_image&#8221;][vc_empty_space height=&#8221;10px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text]\n<h4>A proven technology with simple, reliable equipment<\/h4>\n<p>As gratifying as the customer\u2019s comments were, it\u2019s a typical endorsement of steelmakers who use our machines and engineering. That\u2019s why TMS International built a pilot plant for their Extruded Product Services (EPS) in Middletown, Ohio and recently opened a dedicated <a class=\"red\" href=\"\/first-eps-plant-in-latin-america\/\">EPS plant on-site for CAP Acero Steel in Concepci\u00f3n, Chile<\/a>.<\/p>\n<p>That\u2019s why steelmakers in India, Russia, Asia and South America are turning to our technology. Stiff extrusion eliminates their mountains of accumulated by-products, cuts their carbon consumption and shortens their supply chains, producing engineered, high-quality feedstock on- or off-site.<\/p>\n<p>Stiff extrusion also improves the performance of sinter strands, removing the fine materials that cause problems with sintering. Our extruders work best with minus 3mm fines, agglomerating blast furnace by-products such as fines, dust, sludge, iron concentrates, mill scale and coke breeze.<\/p>\n<p>This is a scalable continuous process and Steele makes extruders ranging in output from 20 MTPH to 80MTPH (we\u2019ll soon be announcing something even bigger). Cold bonding eliminates the need for gas, heating or firing to recover lost iron and carbon units, converting those individual waste streams into a homogenous feedstock for reuse in the melt recipe.[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;50px&#8221;]<div class=\"shortcode-wrapper shortcode-video fitVids clearfix\"><span>Failed to load media. URL not valid. Please check <a href=\"https:\/\/codex.wordpress.org\/Embeds\">WordPress Codex<\/a>.<\/span><\/div>[vc_empty_space height=&#8221;10px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;20px&#8221;][vc_separator][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]\n<h3 style=\"text-align: center;\"><strong>See what makes Steele customers so enthusiastic<\/strong><\/h3>\n<p style=\"font-size: 17px; text-align: center;\">Would you have the same experience as this Steele customer? If you\u2019re producing similar by-products, with minus 3mm fines of varying moisture levels, then you\u2019re in our sweet spot and we should talk.<\/p>\n<p style=\"font-size: 17px; text-align: center;\"><a class=\"red\" href=\"\/contact\/\">Contact us<\/a> to see how our technology turns customers into true believers and leaders in sustainable steel production.<\/p>\n[\/vc_column_text]<div class=\"hb-aligncenter\"><a href=\"\/contact\/\" class=\"hb-button hb-default hb-default-button no-three-d\" target=\"_self\" style=\"-webkit-border-radius: 2px;-moz-border-radius: 2px;border-radius: 2px;\"><i class=\"icon-chevron-right\"><\/i>Contact Us<\/a><\/div>[vc_empty_space height=&#8221;30px&#8221;][vc_separator][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Iron and steel is a growing global market for Steele, which is why we attended AISTech 2019 in Pittsburgh. The conference is all about powering a sustainable steel industry, so we went to spread the word about our stiff extrusion technology and how extruded briquettes complement sinter.<\/p>\n","protected":false},"author":1,"featured_media":7685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"nf_dc_page":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1,3],"tags":[],"class_list":["post-7684","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","category-industry-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A customer interrupted my presentation at AISTech 2019 \u2014 and it was a good thing - J.C. 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